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The Science Behind Nickelodeon Music: Why We Love Those Catchy Tunes
Nickelodeon has a special way of sticking in our minds—not just with its fun shows but with its unforgettable music. Whether it’s the...


The Behavioral Science Behind the Victoria’s Secret Fashion Show: Why It Captivates Millions
The Behavioral Science Behind the Victoria’s Secret Fashion Show: Why It Captivates Millions Every year (until 2018, at least ;p),...


Priming - How Businesses Influence Customer Behavior
Imagine walking into a store that smells like freshly baked cookies, or visiting a website where the colors and images immediately make...
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